VIDEO
Highveld Style - The Beginning of My YouTube Journey
A casual decision in 2015 turned into a thriving YouTube channel, Highveld Style, where I reviewed and created tutorials on men’s hair and fashion. Within just a year, I built a global audience, garnering over 4,000 subscribers and more than a million views. This platform allowed me to forge meaningful partnerships with leading hair brands worldwide, elevating both my personal brand and industry credibility.
BluMaan - A Key Brand Partnership
After launching Highveld Style, I connected with Joseph Andrews, founder of BluMaan. What started as a video editing gig evolved into my role as marketing director for BluMaan’s hair product line. In addition to video production, I helped shape the brand’s digital presence, working closely with Joe to grow BluMaan’s audience and engage a global community of hair enthusiasts.
Brewer’s Sessions – A Music Platform for Richmond Artists
In collaboration with VPM, I co-created Brewer’s Sessions, transforming a coffee shop counter into a unique performance space. This YouTube series gave local Richmond musicians a platform to share stripped-down, intimate versions of their live shows. We highlighted the raw talent of Richmond’s music scene, providing artists with the exposure they deserved.
Twitch Overlays – A Complete Streaming Experience
Designing custom Twitch overlays is more than just visuals - it's about crafting a seamless, engaging viewer experience. From “Stream Starting Soon” screens to gaming overlays and “Be Right Back” transitions, my designs enhance the flow of content and keep viewers immersed. Whether you're a gamer or a live streamer, these overlays add professional flair to every broadcast.